Liz Mirra

Managing Director, Go-to-Market Strategy and Operations

Liz brings a wealth of experience in public relations and integrated marketing to Manos Health, having honed her skills at Philadelphia's leading PR agency. Her diverse client portfolio included renowned national restaurants, chefs, hotel brands, and organizations such as Philadelphia’s official tourism and marketing bureau and the James Beard Foundation. Liz has secured high-profile placements for her clients across platforms like Good Morning America, Forbes, The New York Times, and various influential podcasts. Her expertise spans influencer marketing, red carpet events, and crisis management. Recognizing a gap in traditional media's ability to directly drive sales, Liz co-founded a digital marketing agency in 2021. Their agency specialized in end-to-end lead generation, driving millions in sales pipeline value across sectors like healthcare, technology, artificial intelligence, and private equity. She now leads our go-to-market strategy and operations, integrating comprehensive digital marketing and bespoke prospecting services with Manos Health's core consulting and product research capabilities.

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